New feature
White label app - Power your brand like never before
My PT Hub is thrilled to announce the release of a game-changing new feature add-on designed to level-up your fitness brand and deliver the ultimate professional coaching experience: the White label app!
This powerful new feature gives you full control over your brand presence, allowing you to create a fully-immersive branded experience for your clients – from branding your app with your own name and logo to custom app store listings & much more.
With the White label app, your clients will no longer see our company name or logo anywhere, from the app icon on their devices to their onboarding process and in-app experience. Instead, everything looks and feels like your app and your brand. This is ideal for personal trainers and fitness coaches looking to build a premium, professional brand presence that reflects the unique value you deliver. Whether you’re scaling your online coaching business or simply looking for a more polished experience for your clients, with the White label app you own every touchpoint of your clients’ training experience.
The best part? Creating your White label app is lightning-fast. While many white label solutions can take several months to implement, our streamlined process delivers your branded app live in just a few weeks!

Want to learn more? Let’s dive into the core features of the White label app:

1. Branded app name & custom app logo
With the White label app, your business name and logo form the identity of your app. From the app name and icon to the in-app splash screen and workout logger, your clients will only see your custom branding and color scheme. Say goodbye to sharing space with a third-party provider (even us!) – your business name and branding is the only thing your clients will see.
With white label branding, coaches can build stronger trust with clients and position your services as a professional, standalone platform, without having to develop your own app from scratch.
2. Custom app store listing (Google Play & Apple App Store)
Take control of your presence on the Google Play Store and Apple App Store with a fully customized app store listing, no matter what devices your clients use. Your app name, description, screenshots, and brand assets are all tailored to reflect your business, helping you attract new clients, build credibility, and create a seamless discovery-to-download journey that looks and feels 100% yours.


3. End-to-end in-app branding
From the moment your clients download and open the app, they’ll be immersed in your brand. Personalized splash screens, custom color themes, and visual branding elements reinforce your business identity at every step. From branded push notifications to logging workouts and nutrition plans, the client experience feels like it was built entirely by you.
4. Fast setup: live in weeks, not months
Our White label app solution is built for speed. Once you submit your brand assets and preferences, our team handles the heavy lifting to get your app published within a few short weeks. You’ll be up and running faster than you ever imagined, without the tech headaches of having to do everything yourself.
Please note: most White label apps are fully branded and published within 4-6 weeks, depending on app store approval timelines and how quickly you complete key steps around setting up your Developer accounts. More information can be found here.

Ready to launch your white label app?
The White label app add-on is available to purchase right now from the Add-Ons area of your My PT Hub account*.
Don’t just run a training business, build a brand powerhouse. Let your name shine and give your clients the polished, professional app experience they deserve.
*Please note: customers must be actively subscribed to a Premium subscription in order to purchase this add-on.