Marketing can be challenging. There are countless tactics to pick from, and finding the effective ones can be incredibly challenging. But one tactic has stood the test of time: The power of a good story. Everyone loves stories because this is how we make sense of the world and relate to different things. The question...

Are you struggling to find clients in these uncertain times? Even if you’ve spent years developing your skills, knowledge base, marketing expertise, and every other aspect of running a successful personal training business, it might seem like you can’t get the attention of anyone today. But what is the problem? Many fitness professionals have thrived...

While some people wait for life to present them with opportunities, you know better. You understand that luck is about going out into the world and providing value for others. This is especially true in business. Sure, things often start slowly, but opportunities come when you show people that you have something to offer and...

This blog has been written in Partnership with our Marketplace Partner, Evolution Nutrition. As a My PT Hub Trainer you can receive an exclusive 25% off. Simply head to the Marketplace to take advantage of this exclusive offer! Let’s face it: This pandemic has been disruptive on so many levels. One area where the pandemic...

1. Are Your Packages On Point? What’s that age-old saying? Fail to prepare, prepare to fail. We have created the new Google Ads Campaign feature to help you generate more clients and ultimately, accelerate your fitness business. The best way you can do just that? Ensure your Packages are set up for success! This is...

Introducing MySite, your own Virtual Storefront.  This step-by-step guide has been designed to help you understand what the new MySite landing page feature is, and how to use it to showcase your fitness business. We’ve also included loads of examples and best practices along the way, to give you some inspiration. So let’s get stuck...

It’s been a tough time for all businesses, and the personal training industry is in the same boat. Many have lost clients as people tighten the purse strings, and fitness is pushed down the list of priorities and motivations. The need to stay relevant is more important than ever before. If you’ve recently lost some...

Now that gyms have started to re-open their doors and sports teams have resumed training, it seems like life is on its way back to ‘normal’, whatever that means these days! However, many of your clients will be hesitant about getting back into a fitness routine, and as a result, they may have reservations about...

HIIT the pandemic and get fit! As a personal trainer, you have to move with the times to not only maintain a strong and regular client-base, but also develop relationships with new ones. In the current COVID-19 landscape, we have all had to adapt and find new ways to engage clients. Offering HIIT as part...

If you’re a professional in the fitness industry, you’re used to spending a lot of time in the gym – and see it as a place of peace and comfort. However, many people have a fear of the gym, for a number of different reasons and can see it as an intimidating environment, particularly given...