My PT HUB Blog & Articles

YouTube isn’t just a platform for cat videos and viral challenges. With over 2.7 billion monthly active users and an audience that watches more than one billion hours of content daily, it’s a goldmine for fitness professionals looking to grow their business. The platform’s search functionality means your content can work for you long after...

You’re the best trainer in your city. Your clients get incredible results. But when someone Googles “personal trainer [your city],” you’re nowhere to be found. Meanwhile, the trainer down the street with half your expertise is booked solid because they show up first on Google Maps. That’s the brutal reality of local search: the best...

You’ve spent years learning exercise science, perfecting your coaching technique and building client relationships. But when you sit down to write a blog post, suddenly your brain freezes and you’re staring at a blank screen wondering how “proper squat form” translates into 1,000 words that people will actually read. Writing a fitness blog isn’t the...

Joseph Guandolo is a fully remote personal trainer, business owner and coaching mentor who built a seven-figure fitness company (Facts Over Fads) through consistency, smart systems and a no-nonsense coaching philosophy. After leaving his career as a combat medic in the US Army, Joseph took a leap into personal training, choosing commission-based uncertainty over a...

It’s 2026. You’re scrolling through social media and every third post is someone doing a workout you’ve never seen before, using equipment that didn’t exist six months ago, tracked by wearables that measure metrics you’re not sure matter. Welcome to the fitness industry in 2026, where trends move faster than a HIIT circuit and staying...

You spent 30 minutes creating the perfect leg workout. You filmed it. You posted it to Instagram. Three hours later, it’s buried in the algorithm, seen by 47 people, and you’re staring at your phone wondering what to post tomorrow. Sound familiar? Most personal trainers treat social media content disposably i.e. create your content, use...

Spreadsheets. Google Docs. WhatsApp. Instagram DMs. A notes app for workout plans. A separate app for payments. Another one for scheduling. If your personal training business is held together by seven different tools that don’t talk to each other, you’re not alone. Most trainers start this way. But eventually, the digital chaos catches up with...

You’ve got the skills. You’ve got the certifications. You’ve even got clients who’ve achieved incredible transformations under your guidance. But here’s the problem: potential clients don’t know any of that. In today’s fitness industry, proof matters more than promises. People don’t trust trainers who just claim to be great; they trust trainers who can demonstrate...

Let’s be honest: your clients probably hired you because they struggle with accountability. They know what to do (eat better, move more, stay consistent), but actually doing it? That’s where they need you. Here’s the thing though: accountability isn’t one-size-fits-all. Some clients thrive with daily check-ins. Others feel micromanaged and quit. Some love progress photos....

Raising your prices as a personal trainer or fitness coach is one of the most nerve-wracking decisions you’ll make in your business. You’ve worked hard to build your client base; the last thing you want is to send them running to a cheaper competitor. But here’s the truth: if you’re still charging the same rates...