How to attract a diverse range of clients

How to attract a diverse range of clients

It’s been a tough time for all businesses, and the personal training industry is in the same boat. Many have lost clients as people tighten the purse strings, and fitness is pushed down the list of priorities and motivations. The need to stay relevant is more important than ever before. If you’ve recently lost some...

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Getting your clients back into fitness post-COVID

Now that gyms have started to re-open their doors and sports teams have resumed training, it seems like life is on its way back to ‘normal’, whatever that means these days! However, many of your clients will be hesitant about getting back into a fitness routine, and as a result, they may have reservations about...

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3 USPs of offering HIIT to your clients

HIIT the pandemic and get fit! As a personal trainer, you have to move with the times to not only maintain a strong and regular client-base, but also develop relationships with new ones. In the current COVID-19 landscape, we have all had to adapt and find new ways to engage clients. Offering HIIT as part...

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How to help clients with a fear of the gym

If you’re a professional in the fitness industry, you’re used to spending a lot of time in the gym – and see it as a place of peace and comfort. However, many people have a fear of the gym, for a number of different reasons and can see it as an intimidating environment, particularly given...

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Prepare for Success with Habit Tracker

Introducing Habit Tracker, now available on My PT Hub Premium! Connect with your clients on a deeper level and gain a more holistic view of their progress. Support lifestyle and behavioural changes that form healthier long-term habits. Assign habits using pre-built templates or create your own.  Log and track assigned habits, like clockwork, using in-app...

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How to use Instagram to promote your fitness business

Instagram is an essential social platform for marketing any brand, but its visual focus lends itself particularly well to promoting health and fitness services. In this post, we explore how you can use Instagram in the best way possible to promote your fitness business. Top Tips #1 Create valuable, visual content#2 Keep it consistent#3 Engage...

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5 ways to get more work as a personal trainer

There are many benefits to becoming a personal trainer – the hours are flexible, you get paid for doing what you love, and it’s rewarding to see others smashing their goals. The health and fitness industry is tough though, so if you’re new to it, prepare yourself for long, hard graft because building up that...

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Overcoming Easy Mistakes as a Personal Trainer

No matter how long you’ve been working as a personal trainer, it’s often easy to succumb to common errors that could hinder the success of your business. Here are some typical mistakes made by those working in health and fitness training. Failing to understand your clients’ needs While a fitness coach might be eager to...

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The Importance of Rest Day

We have all been guilty of skipping that muscle group we hate to work, whether it’s our legs, triceps or abdominals. However, pre-lockdown, your clients can probably relate to hitting that snooze button once in a while and skipping that rainy cycle to the gym before starting their workday. Now, as the way we work...

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3 ways technology can help your PT business grow

If you are a personal trainer and run your own business, you will know how much effort goes into making it grow. With so much competition out there, getting key things like your finances and marketing in order are not to be ignored. To help make this all a bit simpler, many fitness coaches now...

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